How to use AI to create effective marketing content How wonderful that you can type in a topic and have it written for you to share immediately. No grammatical errors, factually correct and bland! Humans need a connection, they gravitate to people and businesses they trust, people who get them! Your brand is no different. Read more about How To Use AI To Create Effective Marketing Content[…]
AI In Marketing – The Role It Plays In Today’s World The social space is dynamic and ever-changing, one of the reasons we call ourselves enthusiasts and not gurus. How can you be a guru in a space that is ultra-competitive and ever-changing? AI is changing the marketing space, and it has a tremendous influence Read more about AI In Marketing – The Role It Plays In Today’s World[…]
What measures have you got in place to protect yourself when a crisis happens? Social consultancy can help you plan for the worst and save your brand reputation online. Don’t think it will never happen to me, I’m too small or my fans love me. No matter your size, it takes one word, the wrong Read more about Brands are exposed to the worst criticism from their customers.[…]
Social Content must be social. Focus 80% of your content on education, entertainment and information. Only 20% on sales and services. That’s the most effective way to build an engaged audience. Contact us, to create a Content strategy that speaks to your audience.
“Our site does not sell, we do” That’s what I got from a salesperson recently when I asked them how we, Marketing – can be of assistance. It shocked me to see how short-sighted this was in the digital age that we live in. Content can help the sale, it by no means replaces face Read more about Creating content with intent[…]
Here are a few tips and tricks to increasing your engagement on social media channels. Film it and share it Statistics show that the users of the most popular social media channels Facebook and Twitter view a lot of video content every single day. Tag the people involved Show your appreciation to contributors or partners. Read more about 5 Ways to improve your Social Media engagement.[…]
As we reach our 1 year anniversary, I’m so thankful for the amazing people we’ve met and interesting projects we’ve had the privilege of working on. A Huge Thank you to all of you who have supported Social Consultancy! The Digital world is busy and there are incredible people in the industry that we have Read more about It’s been a Year of Growth and Learning[…]
Is your content, tone and strategy talking to any of these? Make sure you create content and strategies that will encourage engagement, create an experience that customers want to be a part of. Let your brand generate a feeling of exclusivity and talk to the emotional elements of storytelling. Contact us to get started http://bit.ly/2CTx3ym
The traditional way of thinking of customer experience is outdated. It’s no longer just about having friendly front staff and elaborate customer events. There is a new relationship on the horizon and it’s blossoming to be something beautiful! By combining digital marketing, Big data and smart segmenting of markets, a business can be a lot Read more about Customer Experience and Digital Innovation – the perfect partnership[…]
We all winding down from the long year, but you know what they, say no rest of the wicked! So here are some thought starters for the New Year to better your businesses going into 2018. Below are some trends that are growing for 2018: Ephemeral Content Ephemeral content refers short-lived content online, usually only Read more about 2018 Digital Trends[…]